About

About Us

About us.

Elevate Digital Strategy was founded to help companies scale smarter, build better products, and operate with clarity. With over two decades of product, operations, and GTM leadership, we partner with teams navigating high-growth, change, AI transformation, and market expansion. Our mission is to connect strategy to execution and deliver measurable outcomes.

Elevate digital strategy

20+

Years Leading Product & Ops

Deep executive experience across product, operations, and go-to-market strategy.

13+

$500M+ in Platforms Managed

Oversaw product portfolios and operational infrastructure at global scale.

50K+

SMBs Supported Across Platforms

Scaled digital solutions and platforms that served tens of thousands of business clients.

Area of Practice

01

Product Strategy

Align vision, market fit, and scalable product roadmaps.

02

AI Integration & Automation

Turn generative AI into usable tools that improve workflows and outcomes.

03

Fractional CPO/COO Services

Executive leadership to scale operations and product delivery.

04

GTM & Monetization

Define pricing, packaging, and launch strategies to grow revenue.

05

Post-Merger Integration

Navigate platform alignment, churn reduction, and team transitions.

06

Platform Optimization

Improve UX, automation, and tech stack performance for growth.

Led by Experience

Dan Gesshel is a product and operations executive with over two decades of experience leading platform strategy, Data as a Product (DaaP) strategy, AI adoption, and GTM execution across high-growth and enterprise organizations. As the founder of Elevate Digital Strategy, he partners with teams to scale smarter and deliver measurable business outcomes.